AI SALES ROLEPLAY SOFTWARE
The leading AI roleplay platform
for sales teams
The most realistic AI buyers and the most customizable scenarios in the industry. Built from your rubric, your ICP, and your real objections.
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Trusted by top teams on G2
The Problem
Most reps go live without ever practicing the call
Manager roleplay does not scale
Friday morning roleplays pull leaders off revenue and reach a fraction of the team. Sessions are sporadic, awkward, and rarely tied to the specific skill a rep needs to fix.
Reps learn on real prospects
New hires fumble their first objections in front of paying customers. Every botched call burns a real account and adds weeks to ramp time you cannot get back.
Generic roleplay misses the mark
Off-the-shelf scenarios do not sound like your buyers, do not push on your real objections, and do not grade against the rubric your team is measured on. Reps run them once and never come back.
How It Works
Voice roleplays built from your rubric and your buyers
Practice the exact call before it counts
Reps run live voice conversations with AI buyers that push back, raise follow-up objections, and adapt to how the rep handles the call. Every session is graded against the same scoring rubric your managers use on real sales calls.
You
AI
Sales Discovery
Scenarios built from your rubric
Drop in your scoring rubric, ICP, and competitive battle cards. Exec turns them into roleplay scenarios that target the exact skills you measure in the field.
Product
⚡ Medium
Custom personas that match your buyers
Build AI buyers with the titles, industries, and personalities your reps actually face. Skeptical CFOs, distracted ops directors, and aggressive procurement contacts all push on the objections you hear on real calls.
Skill: Objection Handling
Needs Work
You said:
What you might have said:
Auto-graded against your scorecard
Every session ends with a line-item score, the moments that mattered, and what to say next time. Reps see exactly what they missed. Managers see who is ready for the deal and who needs another rep.
The Exec Difference
Training that actually sticks
Create lasting behavior change through continuous feedback and AI-powered practice
Diagnose
Score real conversations
Call Score87%
Discovery
Objection Handling
Closing
Practice
Build skills with AI roleplays
Ranika Lakshmi
VP of Sales • Skeptical
Recording...
Verify
Measure improvement
Team Progress
+23%
MonSun
Diagnose
Score real conversations
Call Score87%
Discovery
Objection Handling
Closing
Practice
Build skills with AI roleplays
Ranika Lakshmi
VP of Sales • Skeptical
Recording...
Verify
Measure improvement
Team Progress
+23%
MonSun
Recognized on G2
Top-rated AI roleplay platform for sales teams
See why enablement leaders pick Exec over standalone roleplay tools
Enterprise-ready
All the permissions and provisioning controls you need backed by the highest security standards
User Provisioning
Automate user access from hire to retire. Eliminate security gaps and pass every audit.
Advanced Permissions
Enterprise-grade access controls that satisfy even the strictest compliance teams.
Flexible Groups
Organize users by department, location, or development needs. Deliver the right training to the right people.
SOC2 Type II Compliance
Your data is protected by the gold standard of compliance certification.
USE CASES
What enablement teams build with Exec roleplays
New hire ramp
Run new reps through cold calls, discovery, and demo roleplays before they ever touch a paying account. Teams using Exec cut ramp time by 50 to 80 percent and move new hires from 90 days to under 30.
Objection handling reps
Build a library of objection scenarios pulled from real calls. Reps drill the toughest pushbacks until the response is automatic. Customers report a 93 percent increase in rep confidence after running these reps weekly.
Product launch certification
Stand up roleplay scenarios for every new product, pricing change, or competitive battle card. Certify every rep against your rubric in days, not quarters, and roll new messaging into the field with proof it stuck.
Pipeline lift from better calls
Reps trained on Exec create 3.5x more opportunities. Practice on the calls that move pipeline, grade against your rubric, and tie enablement programs directly to win rates leadership will recognize.
Achieve more with Exec
From company-wide manager enablement to individual coaching needs - the flexibility to address both simultaneously is rare.
Highly personalized learning experiences at scale, with a tangible return on our investment.
Drew Fifield
Head of Global Talent Development at Axonius
Frequently Asked Questions
Standalone tools give reps scenarios that have no signal from your real calls. Exec is the only platform that scores live sales calls against your rubric, identifies the exact skill gap a rep is missing, and routes them to a roleplay built around that gap. After they practice, Exec re-scores their next real calls to confirm the skill carried over. Every roleplay ties back to a real performance signal, not a generic library.
Most teams start by uploading a scoring rubric, an ICP description, and a few sample call recordings. Exec generates roleplay scenarios from those inputs in minutes. Managers can edit the persona's title, industry, personality, and the objections they push on. Scenarios are versioned so you can refine them as your messaging or buyer profile shifts over time.
Reps run live voice conversations, not text chat. The AI listens, pushes back, raises follow-up objections based on what the rep just said, and adapts to the rep's tone and pace. The same persona can play a skeptical CFO on one call and a distracted ops lead on the next. In head-to-head evaluations against other roleplay platforms, customers cite realism as the reason they pick Exec.
Every session is auto-graded against the same rubric you use on real sales calls. Reps see line-item scores, the specific moments that mattered, what they said well, and what a stronger response would have sounded like. Managers see a dashboard of who is ready, who needs another rep, and which skills are weakest across the team. Practice produces the same data as a live call review, without manager bandwidth.
Customers cut new hire ramp time by 50 to 80 percent, dropping from 90-plus days to under 30. Reps report a 93 percent increase in confidence after practicing high-stakes conversations weekly, and teams see 3.5x more opportunities created once roleplay is part of the cadence. The biggest shift is having data that proves enablement programs change call performance, not just attendance.
Most teams run their first roleplays within a week. Building scenarios from your rubric and uploading your ICP takes a few hours. Reps are practicing on day one. There is no infrastructure to set up because Exec runs in the browser. The bigger work is calibrating the rubric and persona library to match exactly how your team sells, which Exec walks you through during onboarding.
Exec is a training platform that uses AI roleplays, call scoring, and live coaching to help teams practice and improve the conversations that drive their business.
Use Cases
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