AI SALES ROLEPLAY SOFTWARE

The flight simulator
for sales reps

Your reps practice on real prospects — blown calls, fumbled objections, lost deals. Exec gives them a voice-based AI partner that adapts like a real buyer, so they build skill before the stakes are real.

Exec AI roleplay session showing a sales discovery call with real-time feedback scoring
Avg ramp reduction
60%
More pipeline created
3.5x
Trusted by top teams on G2
THE EXEC DIFFERENCE

Stop paying reps to practice on real prospects

Traditional sales training
Reps sit through classroom sessions, then forget 87% within 30 days
Managers run awkward peer roleplay on Friday mornings. Everyone checks the box
New hires shadow for weeks, then get thrown into live calls before they're ready
The only real practice happens on prospects. Blown calls burn pipeline
Sales training with Exec
Reps practice discovery, objections, and negotiation with a voice AI that responds like a real buyer
Every session scores against your custom rubric. Reps see exactly where to improve
New hires hit certification milestones through structured AI scenarios before going live
Real call data from Call Scoring feeds roleplay scenarios, so practice mirrors actual deals
PROVEN RESULTS

Your reps shouldn't learn on live prospects.
Give them a better way to build skill.

60%
Ramp time reduction
90→30
Days to customer-ready
99%
Usage rate in deployments
CORE ROLEPLAY EXPERIENCE

Built for how sales reps actually learn

Reading playbooks and watching recordings doesn't build skill. Repetition with feedback does.
Voice-based practice that feels real
Reps talk through discovery, objections, and pricing with an AI buyer who adapts in real time. No scripts. No pauses. Practice matches the real thing.
Book a demo
You
AI Buyer
Custom scenarios from your playbook
Build scenarios around your ICP, product, and competitive landscape. Every scenario maps to your sales motion.
Easy
Hard
Easy
Medium
Hard
Instant rubric-based scoring
Every session scores against your rubric. Reps see what to fix. Managers see trends without sitting in.
Next time try this:
SALES-SPECIFIC SCENARIOS

Every scenario your reps will face

Cold call and outbound
Practice openers, handle gatekeepers, and work through voicemail strategies. Build muscle memory for when every connect counts.
Discovery and qualification
Run full discovery with AI buyers who push back and give vague answers. MEDDPICC, SPIN, or your own framework built in.
Objection handling and negotiation
Practice the objections reps hear most and get scored on responses. They walk into real calls with answers ready.

Take AI Roleplays for a spin

Pick a scenario and practice a real conversation.
Renewal Negotiation
Help your champion build the business case for renewal despite budget pressure
Price Increase Conversation
Cold Call
Competitive Displacement
Contract Negotiation
Renewal Negotiation
Discovery Call
Executive Briefing
Objection Handling
Price Increase Conversation
The Exec Difference

Training that actually sticks

Create lasting behavior change through continuous feedback and AI-powered practice
Diagnose
Score real conversations
Call Score87%
Discovery
Objection Handling
Closing
Practice
Build skills with AI roleplays
Ranika Lakshmi
VP of Sales • Skeptical
Recording...
Verify
Measure improvement
Team Progress
+23%
MonSun
WHERE SALES TEAMS USE EXEC

Where sales teams use Exec

New hire onboarding
Certification milestones that get reps customer-ready in weeks instead of months.
Ongoing skill development
Practice new product launches, competitive scenarios, and advanced negotiation. Roleplay keeps tenured reps sharp.
Deal-specific preparation
Build a roleplay scenario that mirrors the account, personas, and likely objections. Reps walk in prepared.
Manager coaching at scale
Aggregate rubric scores, individual rep trends, and targeted practice recommendations. Data-driven coaching.

Achieve more with Exec

As a sales leader, I'm always looking for ways to get new reps ramped faster. Exec's AI Roleplay platform has been a game changer for our speed to market.

As a sales leader, I'm always looking for ways to get new reps ramped faster. Exec's AI Roleplay platform has been a game changer for our speed to market.

Tommy Axford
Chief Commercial Officer at Private Health Management

Frequently Asked Questions

Exec uses voice-based AI buyers with full backstories, personalities, and agendas. They interrupt, push back, give vague answers, and adapt based on what your rep says. Customers consistently tell us the conversations feel like talking to a real prospect. In head-to-head evaluations against other roleplay tools, Exec has never lost on realism.
Every scenario is built around your ICP, product, competitive landscape, and methodology. You define the buyer persona, the situation, the objections, and the scoring rubric. Exec's team helps you build the first scenarios from your existing playbooks, call recordings, and win/loss data. Most teams have their first scenarios live within a week.
Exec's Call Scoring product evaluates every real call against your custom rubrics. When a rep scores low on discovery or objection handling, the platform routes them to roleplay scenarios that target those specific gaps. After they practice, you re-score their real calls to verify improvement. This diagnose-practice-verify loop is what makes the training stick.
Customers see 50-80% reductions in ramp time depending on starting point and role complexity. One healthcare company went from 90-day onboarding to 30 days. A SaaS company cut their 9-week ramp to 4 weeks. The pattern is consistent: structured AI practice with certification gates replaces slow shadowing and sink-or-swim onboarding.
Every roleplay session generates a scored report broken down by rubric dimension. Reps see what they said, what they should have said, and their gold/silver/bronze rating on each skill. Managers get dashboards showing team-wide trends, individual rep progress, and weekly automated digests. You can tie these scores to onboarding milestones and certification requirements.
Most teams go from kickoff to first reps practicing in under two weeks. Exec's learning management team helps build your initial scenarios, configure rubrics, and set up certification paths. The platform integrates with your existing LMS, HRIS, and CRM. Enterprise security requirements like SOC 2 Type II, SSO, and custom data policies are supported out of the box.
Stop paying reps to learn on the job
Book a demo to see Exec's AI roleplay in action with your sales scenarios.
Exec is a training platform that uses AI roleplays, call scoring, and live coaching to help teams practice and improve the conversations that drive their business.
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