Sales Readiness & Rep Certification

Prove reps are ready
before they go live

Most teams promote reps based on time served. Exec measures demonstrated skill instead. Certification gates tied to AI roleplay scores confirm every rep can handle the conversation before it counts.

Sales rep practicing before going live
Certification
Passed
Readiness Score
92 / 100
Trusted by top teams on G2
THE EXEC DIFFERENCE

Readiness you can verify, at any scale

Time-Based Promotion
Reps advance because a month passed
The first test happens on live pipeline
Managers guess who's ready for live deals
Skills decay silently after onboarding
No comparable data across cohorts
Readiness-Based Promotion
Reps advance when they clear the bar
Weak spots surface in practice, not deals
Certification shows exactly who's ready
Re-certification keeps skills current
Cohort analytics prove what works
READINESS RESULTS

Readiness is measurable.
Stop guessing who has it.

57%
Reduction in ramp time
90%+
Engagement with certification-based programs
3.2x
More practice per rep
HOW IT WORKS

How rep certification works

Certification runs on AI Roleplays, Call Scoring, and gates built into the learning platform.
1

Define what ready means for each role

Set the roleplay scores, call scores, and course completions a rep needs before they advance. Readiness becomes a standard instead of a feeling.
2

Reps practice until they clear the bar

AI roleplays give unlimited repetitions on discovery, objection handling, and negotiation. Every attempt is scored against the same rubric.
3

Certification gates control what happens next

Reps take on new accounts, bigger deals, or new territories once they've demonstrated the skill. Managers see certification status across the whole team.

Achieve more with Exec

A safe space to practice high-stakes conversations before real prospects are on the line. The immediate feedback loop accelerates everything.

A safe space to practice high-stakes conversations before real prospects are on the line. The immediate feedback loop accelerates everything.

Tommy Axford
Chief Commercial Officer at Private Health Management

Frequently Asked Questions

A sales readiness platform verifies that reps can actually perform before they face customers. Exec does this by combining AI roleplay scores, live call scores, and course completion into a certification standard. When a rep is certified, you have evidence they're ready, and when they're struggling, you know exactly which skill to fix.
You define a threshold, for example a minimum roleplay score on objection handling plus completion of an onboarding course. Exec tracks progress automatically and issues the certification when the rep clears the bar. You can require re-certification on a schedule, which keeps skills current as your product and market change.
Completion tells you a rep sat through the material. Readiness tells you they can use it. Exec measures demonstrated skill in realistic conversations, so promotion and territory decisions rest on performance data rather than seat time.
Yes. The same certification standards apply whether you're ramping 10 reps or 10,000. AI does the scoring, so consistency doesn't depend on how many managers you have or how much time they can spare.
Teams typically track time-to-productivity, win rate by cohort, and certification completion rate. Because every rep is measured against the same rubric, you can compare cohorts and prove which changes to your onboarding actually moved the numbers.
Certify readiness, then scale it
Build certification gates on the skills that win your deals
Exec is a training platform that uses AI roleplays, call scoring, and live coaching to help teams practice and improve the conversations that drive their business.
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